Why is Facebook blue? According to The New Yorker, the reason is simple. It’s because Mark Zuckerberg is red-green colorblind. This means that blue is the color Mark can see the best. In his own words Zuck says: “Blue is the richest color for me I can see all of blue.” Not highly scientific right? Well, although in the case of Facebook, that isn’t the case, there are some amazing examples of how colors actually affect our purchasing decisions.

LONDON – “Hey dude, who is the guy sitting over there?” “I don’t know! Shake your phone!”. A little more time and it will be a new way to make new friends. That’s a Corso12’s idea, an italian startup, today at London Leweb.co since it has been chosen as one of the finalists among 350 startups

LONDON – We use the same things when we’re on The Internet: Facebook, Twitter, Instagram, Tumblr, etc etc. We use the same system to send documents and other files, e-email. And we use one common language to chat from one country to another, from one side of the World to opposite side of the World, English. Why don’t we use the same currency to buy and to sell on The Internet?